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Recently a local auction made the news as yet another location of "recurring animal cruelty." Video of a bull being herded to the scales by employees was turned in to the Humane Society of the United States (HSUS), where it was distributed to local news stations and the internet video-sharing website Youtube. Representatives from the HSUS swarmed the area to "keep an eye on things" and people from the United States Department of Agriculture (USDA) arrived in an attempt to defend the auction owner and employees. As expected, the uproar has been the talk of farmers and auction patrons since the incident, and we have yet to see exactly what will come of the mess.

History has proven again and again that an individual holding a video camera has a very powerful influence over what is seen and understood by viewers. Thanks to the narrow scope of the lens, something positive can be portrayed as something horrifying, or something harmless can twist into an act of cruelty on TV. A look behind the scenes is often necessary (and usually unavailable) to determine the legitimacy of many video documentaries.

Today we will peek at the real story that has the future of a family-owned auction barn hanging by a thread (this information comes from first hand witnesses and regular attendees of the auction).

Like I said, the video focuses on several young men herding a bull from the holding pens to the scales and then the sale floor. As the animal charges out of its individual holding pen, the workers begin whooping, hollering and whacking the bull with fiberglass motivating sticks as they follow it down the narrow aisle. The "shocking" and "cruel" aspects of the video, as seen by the individual recording it and subsequently the newscasters and their audience, are the workers' noisy antics and the cracking sound of the motivators when they make contact with the rump of the bull. I know I sound like a broken record because I say this all the time, but the media stir caused by this video is yet another example of non-farm people reacting to something they have never experienced and do not understand.

Put yourself in the shoes of the workers on the floor. You are standing in a narrow aisle preparing to release a 1,500 - 2,000 pound animal that is stressed, unpredictable, and potentially violent. The bull needs to be directed to a certain area, and all you have in your hand is a flimsy fiberglass stick (approved as an anti-cruel animal handling tool) to defend yourself and get the job done. Pretty intimidating situation. And lets face it here, opening the gate and saying "c'mon buddy, shoo, lets walk over this way..." will prove to be entirely ineffective.

So what do you do? Throw open the gate, make a racket, and get the animal moving before it has time to assess the situation and make a wild break for it. I am sure the guys made a little more noise than was necessary (they like to put on a show), but cracking the giant bull on the rear-end with a small stick does not even approach cruel treatment - the sensation from the stick is comparable to a rubber-band snap on the arm from a mischievous first grader. The ordeal looks a little chaotic from an outsider's perspective, but it is necessary for the protection of the workers and ultimately gets the job done with little disruption to the animal(s).

Few understand this reality, and the Humane Society wildly overreacted to the video (as usual). Here is where it gets a little interesting. Several HSUS women have been making a point to attend the auction as a way of letting everyone know that they are watching the animal handling. Because there is a major lawsuit that will determine the future of the family business hanging over their heads, no employee wants to cause even more commotion by whacking animals back into line as the women watch over them like vultures. Just a week after the video made the news, a particularly wild cow entered the sale pen and began to charge around the space. Animal control techniques were limited to a few arm gestures and some mild hollering (rather than an effective snap on the nose) causing the men to lose complete control of the animal. A quick decision was made to get the wild cow out of the sale area and away from audience members as quickly as possible, but when the gate was opened the animal charged and rammed a worker directly in the chest, knocking him to the ground and injuring him severely.

This is proof that the Humane Society of the United States is concerned only with their agenda - they will not listen to reason, they care more about public exposure than the well being of other people, and they use their extensive funding and free time to target and harass any business that deals with animals. My greatest hope is that eventually the public will become aware of HSUS illegitimacy and funding to the organization will trickle down to nothing. Every time they throw up a road block for American agriculture we lose another family business and a little more of our domestic food supply - a reality that is much more unacceptable than motivating an animal with a stick.